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Cross platform purchase option

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That clearly isn’t going to happen as long as retail versions of the Affinity apps for Mac are sold exclusively through the Mac App Store.

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Affinity Designer/Photo/Publisher for Windows • Windows 10 Home (4th gen Core i3 CPU)
Affinity Photo for iPad 1.8.6 • Designer for iPad 1.8.6 • iPadOS 14.3 (iPad Air 2)

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It might be helpful for you but I think it would be bad for Serif. They are not Adobe, they are not charging us a monthly rate to rent their software. I have a Mac, a PC and an iPad Pro and I have bought licenses for all three of those platforms for both Designer and Photo and soon for Publisher. 

With the recent Designer for iPad promotion and the sales they had for the desktop versions,  a person just coming to the Affinity line could have bought Designer for iPad, Mac, and Windows and Photo for iPad, Mac and Windows and it would have cost them all of what?, $175???

I used to pay for Adobe CC and just for the Photoshop/Lightroom and Illustrator plans and it cost me $382.56 a year. And the next year it would have cost me $382.56 and the next year it would have cost me $382.56. Now, yeah, I can install them on my Mac and PC but there were no iPad versions. You add up the cost over a 10 year span, assuming no price hikes and I would have paid out $3,825 to Adobe. Now I personally have spent $215 for the Affinity apps I have for the 3 platforms. Even if in a 10 year span I have to pay for the upgrade cost to version 2 and 3 of the Affinity line, I am still making out like a bandit and pocketing $3200. That is $3200 that can pay for the cost of a new iPad Pro AND a new PC. 

When you look at it through that lens, which again, is just my personal take, isn't Serif's approach fair and just? Now I am all for purchasing a license to any of the Affinity apps and having it be cross platform but there would have to be a price increase. To expect to pay $50 for a license that entitles you to the Mac, PC and iOS is just folly. I mean, Serif has different development teams, they have to pay the bills, the employees, etc.

Now yeah, hypothetically, say there was no Mac App Store and Serif decided to go in different way, would people be willing to pay $100, 125, 150 for a license that allows them to install it on Mac, PC or iOS? I think that would be a dubious proposition and a serious gamble on Serif's part. 


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