MacBook Air Brightness Settings When Editing

[Nikon Girl]

Can anyone advise of what brightness my macbook air should be set to in order to get the best sense of final production imaging for social media? If you have a simple way of explaining closer to the middle, right and left rather than complex numerical values that may have to be calibrated in settings, I'd appreciate it. Thank you.

[thomaso]

Brightness among various devices is not identical, so e.g. middle may vary.

A more useful approach is calibrating the monitor which makes sure that – aside colours – brightness from pure black to pure white gets displayed with all its tones in between in equal steps. There is a simple calibration tool in macOS ( https://support.apple.com/guide/mac-help/mchlp1109/mac ). Another approach is using an image with a scale of grays to control that each of the tones is visible. If your screen is set too bright then light grays might appear as white. Also the monitor Gamma matters, on mac it is commonly set to 2.2.

There are many free images in the web. For instance this link downloads a compressed folder (.sit) with a set of gray test images. Choose the right size for your screen resolution or make sure you look at it in 100% size. Do not use the sample image shown below.
http://www.eci.org/lib/exe/fetch.php?media=downloads:monitor:eci_monitortest_mac.sit

[Nikon Girl]

Oh wow. Thank you for all of this useful information, I really appreciate it.