affinity designer Two Logos

[LastGrasp]

The first one is for the Instagram page @humansonbikesnyc. The owner is a big Pink Floyd fan, so looking at some of the P.F. art, The Dark Side of The Moon was instantly the source of inspiration. I'm sure we all know that iconic cover. In my design, I took the yellow street lines on NYC and used them in place of the ray of light, the bicycle wheel takes the place of the pyramid and the rainbow's place is taken by the cycling championship flag colors. My idea was that cycling in NYC (I myself am also a cyclist/messenger) is like being on a giant course. The streets of the city become components of a massive velodrome (a track where bicycle races are held). So, the bicycle (the prism) converts the street (rays of white light) in a race track of sorts on a massive velodrome, which is why the championship flag colors (the rainbow) come out. Whether it's a crit, and alley cat, delivery, messwork, it's all part of the rat race we are all riding to and from, day in and day out. I call this design, Dark Side of The Road (because, well, the asphalt and whatnot).

 

The logo for bike messenger company/collective Street Kings NYC (@streetkingsnyc) was already in use before I was ask to clean it up. The founder, Kid Ill, requested to keep the same cyclist image but he wanted the lines to look sharper. The original was done haphazardly and the lines had no sense of weight to them, they were a fixed with. I just make the ends of the lines come to a point, adjusted the riders body a bit but kept the design true to the original. The shield and sword I had tweaked a bit more. Originally there were no swords (the swords were requested). Also, the original design was the rider with NYC in a stencil font. I opted for a more "royal" looking font for NYC (I forgot the name of the font, if anyone knows, please tell me, thanks) and added the banner with 2012 in Roman numerals (I think it looks better than just "Est. 2012)

I added the original design at the end.

 

Let me know what ya'll think.

[VectorVonDoom]

Perhaps make the wheel larger on the first one? if the output isn't as large then it might be a bit lost. Less space between the lettering and the circles would give you a bit more room for the centre part. If the background is always going to be black/dark then perhaps lighten the lighter grey bits so they stick out more too.

[LastGrasp]

56 minutes ago, VectorVonDoom said:

Perhaps make the wheel larger on the first one? if the output isn't as large then it might be a bit lost. Less space between the lettering and the circles would give you a bit more room for the centre part. If the background is always going to be black/dark then perhaps lighten the lighter grey bits so they stick out more too.

I think you're right about the wheel. And yea, the background is always black. I will definitely lighten the grays, I just didn't want them to be too white. I appreciate the feed back. Your work is sick.