I know about the tutorials. The problem is, that they do not show how the software works.
The first, for example, creating a new document.
He opens a print document. I don't want to print. How do I create a digital magazine?
Also: during the demo, the demonstrator swishes his cursor around fast . He clicks first and then says what he's doing. It would be better to tell me first what he's going to do, and THEN click on the button in order to give eyes a chance to see where it is happening AFTER you know what will happen. Otherwise you'd have to always roll back the recording.
For a beginner, those tutorials have very little value. If you know about Adobe InDesign, it might be OK.
So my tip is: if you want to get new customers, show them how your software works.
Imagine someone wanted to learn Photoshop and there was no book, just a few tutorials. Absolutely impossible.
So, if I'm a desktop publishing newbie, how can I learn how to use your software? Where is the manual?