XaviCG1

InDesign has the feature of Conditional Text, where pieces of text can be marked and assigned to a "Condition". Turning these "Conditions" on or off will make all assigned text fragments show or hide.
A good description in the InDesign manual is here.
This functionality is extremely helpful for instance in price lists where there are different prices for different markets.
Why not use Layers? Because with Conditional Text all other text besides the conditional versions will stay the same: only one text version to maintain.
I could not (yet) find anything like this in Publisher. Does it have this functionality? Is it considered for the future?
Thanks for any input!

I need text variables, too. In my Indesign documents I uses multiple own variables.

Wish: support for Text Variables. Very handy e.g. to define revision numbers and other stuff and inject document metadata (date printed, modified, created, etc.) at appropriate places. Makes the document more evolvable (maintainable).
Wish++: share Tet Variables across documents (Designer, Publisher, Photo).

This is definitely not one of the most important features, but as a GREP-engine is already implemented: may we hope for something like GREP-Styles?
This is a feature I don’t use on a daily basis, but it is something I’m very very glad to have from time to time.