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Joe Kohlmann

Feedback: Better Representation in Welcome Panel's Sample Documents

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Hi Serif folks,

 

This is a nitpick, but an important one. I'm honestly excited to share Affinity Photo and Designer with my design team at work, but four of the eight the sample documents in the Welcome panel are of retouched female models. Two of these four have the title "bang | Photography", giving them an overtly sexual connotation.

 

This kind of social messaging may very well have a negative impact on these brilliant products' appeal to women designers—seeing this kind of imagery as "the kinds of things people create with Affinity Photo" may feel exclusionary to them.

 

With regards to the use of models in general, I get that retouching is an important use case for Affinity Photo, but my concern is that these sample documents overwhelmingly cater to a male demographic. Furthermore, their presence is not negated by the more whimsical imagery in the other samples; those are simply neutral by comparison.

 

Replacing even half of those model-based sample documents with male models would be an improvement, but a step further would be samples that, no matter who's depicted, avoid overtly sexual and exclusionary imagery / messaging. The Affinity product page is already using wonderful other-worldly imagery to advertise the applications, so I'd say, more of that please!

 

I say this as someone who's, again, very excited about the Affinity application line and wants to help the team recognize and remove unnecessary barriers to achieving wide appeal amongst all sorts of designers. If I'm out of line here, my sincere apologies. Hopefully I've been able to communicate the positive intentions of this feedback.

 

Cheers,

Joe

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