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Hybrid subscription plan


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You should move to a hybrid subscription plan. Offer the software as you do now for a flat outright fee but also implement a low subscription like $4.95month for continued software upgrades. The casual user will be happy to pay the flat fee and the professional market (like myself) would not bat an eye at paying a low subscription for continued advancement of the software. I think your product has reached the tipping point to really take a piece of the professional market. But funding your team to handle it would probably be helpful.

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I would not say the software has reached the tipping point to take on Adobe, that will take many many years and will also take Adobe making some big mistakes with their software as Corel did and Quark in the past.

People do not want a subscription plan, especially the casual home user. That is a big complaint from a lot of people regarding Adobe being stuck in a subscription for the software. Personally I do not mind it as I use it to make my living and I think the pro's outweighs the con's. That is not the case for everyone. 

Also why would you want to be paying monthly for V1? You are getting updates, some very good feature rich updates that you are not paying for at all outside the initial cost of purchasing the software. The software is being advanced and is moving forward, I think a lot of people would be upset with subscription for software in this price range. 

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This is already how Serif sell the Affinity range to a few large companies, local authorities and educational establishments, as it is what they wanted themselves, but it is not available to smaller companies or individuals

Patrick Connor
Serif Europe Ltd

"There is nothing noble in being superior to your fellow man. True nobility lies in being superior to your previous self."  W. L. Sheldon

 

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33 minutes ago, wonderings said:

I would not say the software has reached the tipping point to take on Adobe, that will take many many years and will also take Adobe making some big mistakes with their software as Corel did and Quark in the past.

People do not want a subscription plan, especially the casual home user. That is a big complaint from a lot of people regarding Adobe being stuck in a subscription for the software. Personally I do not mind it as I use it to make my living and I think the pro's outweighs the con's. That is not the case for everyone. 

Also why would you want to be paying monthly for V1? You are getting updates, some very good feature rich updates that you are not paying for at all outside the initial cost of purchasing the software. The software is being advanced and is moving forward, I think a lot of people would be upset with subscription for software in this price range. 

I was referring to the professional users not casual users playing on there computer. Thats why I said the casual user could still buy it outright. 

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1 hour ago, HarleyN said:

I was referring to the professional users not casual users playing on there computer. Thats why I said the casual user could still buy it outright.

If Adobe would have kept an outright purchase option after cs6 I would have probably never tried Affinity - not all 'pro' users do subscription - that's surely got to be Affinity's main appeal for smaller agencies

 

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7 hours ago, Patrick Connor said:

few large companies, local authorities and educational establishments

Maybe you could present them off on your site. Maybe it would be interesting and attract other users.

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20 hours ago, HarleyN said:

I was referring to the professional users not casual users playing on there computer. Thats why I said the casual user could still buy it outright. 

I like the option of having both, subscription and buy outright, Adobe used to do that. Again though not sure why any business would pay monthly for something as affordable as the Affinity software when you get updates already. How long has V1 been out for Photo and Designer? You would have paid way more than buying the software if you were on subscription. I can see if there is a yearly big paid update version release, but there is no precedence for this yet with the Affinity Software.

What are the large companies who have this soft of subscription plan getting that everyone else is not getting by buying the software outright? Are they getting a different level of support?

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