Designer or Publisher for Banner creation?

[DavidBeee]

I need to create a banner design / branding pack that I can quickly adapt for new content, whilst retaining a consistent branding. I also wish to adapt this design to create an e-mailshot that uses the same branding.

I have a range of similar EPS backgrounds and typefaces all ready.

My question is: should I purchase Designer or Publisher to do this, as both seem to be capable.

I am familiar with DTP, but have have never really used illustration packages like Designer or Illustrator. Would using a desktop publishing package such as Publisher be adequate for what I need to do? Or I should I spend time learning a vector design program such as Designer? I am not much of an 'artist' so it is more collating and editing assets into a design rather than creating images from scratch.

Are there any other considerations I should take?

I hope that makes sense.

Edited June 19, 2020 by DavidBeee
clarify

[Blende21]

Publisher is oriented to create a final product, be it a print or a website. It’s strength is to integrate content and control the text that goes with it.

Designer is oriented to create content.

Maybe check out the Artboard concept integrated into Designer to see whether this is what you are looking for.

[v_kyr]

49 minutes ago, Blende21 said:

...or a website

This is somewhat misleading, in it's actual version state, it doesn't generate common websites content (since it has no HTML/CSS/JS output support). It can just output certain image (bitmap/vector) formats and especially PDF here, but nothing which is needed for setting up a website.

[Blende21]

Right, it is to set up a static web design mockup, for the site itself you need a content management system. But the post just tried to say publisher is for the arrangement of elements, not to create the elements itself.

[v_kyr]

I know you meant it here related to the OPs designing context, though it sounded to me somehow as if Pub could write out content as website HTML pages, which it can't. - However overall I think Designer might be better suited for the things the OP want's finally to do in terms of banner designs and branding. He can give both apps a try and look over the forums resources for things people did in this direction to get a sort of overview. - Though I recall that tomorrow today might be the last day for getting any of the software then as half price discount.