tjpanda

"Fiddly" is not good. Causes achy fingers and eventual deposit of your software into the dust bin. Need snap to for every ruler mark.
A bit of history: in the early days of desktop publishing, PageMaker succeeded over several competitors because they figured out how to make on-screen layout not fiddly.
Also, ruler gradations should change with the degree of zoom. At high magnification a proper ruler has a long gradation mark at midpoint (6pt) and medium mark at the quarters (3pt and 9pt). At lower magnification the minor gradations are every 2pts with a longer mark at 6pt. Please don't make us go blind reading rulers.

That's sad @MEB. Not supporting picas will relegate AP to "toy" status in the USA. A blunder a serious as, for example, Microsoft failing to support CMYK which resulted in almost 0% market share in the pro market. AP will never gain any traction against Quark and InDesign in the US by ignoring the needs of professional designers. That a big market to give up by being stubborn over stuff that is easy to fix.

That's sad @MEB. Not supporting picas will relegate AP to "toy" status in the USA. A blunder a serious as, for example, Microsoft failing to support CMYK which resulted in almost 0% market share in the pro market. AP will never gain any traction against Quark and InDesign in the US by ignoring the needs of professional designers. That a big market to give up by being stubborn over stuff that is easy to fix.

Correct GarryP, there is a benefit to using the units that are most suited to the job. We want this because we have learned through experience that it makes work faster and less fatiguing. The difference is so great that I vividly remember (from 30 years ago) the first time I changed ruler units in PageMaker to match the leading grid. I was working on a publication that I regularly produced and I thought I had gotten very fast with it, but customizing the ruler cut about 20% off the production time. What I remember most was my high energy level at the end of the day. It felt great!
So in addition to picas, I suggest supporting custom ruler units, as can be set via preferences in InDesign.

This does remind us that it would be great to change ruler units by clicking or right-clicking on the rulers...

This does remind us that it would be great to change ruler units by clicking or right-clicking on the rulers...

This does remind us that it would be great to change ruler units by clicking or right-clicking on the rulers...

This does remind us that it would be great to change ruler units by clicking or right-clicking on the rulers...

Schaedler rules are magically efficient...

A US professional designer will find the lack of picas to be a show stopper. Typically we use computer picas 72 per inch. Your competitors both allow for setting a preference to use either computer picas (72/inch) or traditional picas (72.27/inch). For lack of a nail... the kingdom was lost. Yes it is that serious a deficiency!

A US professional designer will find the lack of picas to be a show stopper. Typically we use computer picas 72 per inch. Your competitors both allow for setting a preference to use either computer picas (72/inch) or traditional picas (72.27/inch). For lack of a nail... the kingdom was lost. Yes it is that serious a deficiency!

A US professional designer will find the lack of picas to be a show stopper. Typically we use computer picas 72 per inch. Your competitors both allow for setting a preference to use either computer picas (72/inch) or traditional picas (72.27/inch). For lack of a nail... the kingdom was lost. Yes it is that serious a deficiency!