I cancelled my Adobe CC subscription and switched from photoshop in large part due to how well the developers have communicated on this forum. It is exceptionally encouraging to see a company so in touch with it's users and actively working to solicit and respond to questions, feature requests, bug discoveries, etc, etc. Serif's communication should be a standard by which other software developers hold themselves to. I'd go so far as to say it's the biggest selling point for Affinity Designer and Photo. At the end of the day the amount of time I invest in learning and using a new piece of software professionally makes the $10 / month or $50 I spend basically inconsequential. Knowing that a developer is engaged and genuinely passionate about their product goes a long way toward making me comfortable with putting in all the time and effort necessary to modify my workflow.
So thanks you guys for putting in all that additional effort!