People are commenting that the discounted price of about $26 dollars seemed fair for V1. I am new, and purchased the Windows version of the Affinity Photo for $54.99 just 5 months ago. I was not told there was a V2 coming out, nor given the cheap price of $26. I am a little disgusted seeing there is a V2 so quick and my only option to get it is to pay and additional $40.99. No way, that's pretty messed up and they won't be updating V1 either. I don't download from the Apple store, I purchased directly here for Windows, so whatever the claim is or reason behind there financial decisions because of problems with Apple is not my concern, all I know is regardless if other companies do the same thing, it would be nice if they had more consideration for customers, it's just lacking integrity. I will not be purchasing anything from here again.