[How to import excel data into multiple frames in Publisher]

Can anyone share steps or tips on importing excel data into a show directory? Excel data will be 3-4 columns, and will need to be imported to fill several frames across the directory, wrapping around photos and diagrams, etc.  I am familiar with Affinity Designer, but relatively new to Publisher.  We used to accomplish this particular need with InDesign, and I'm sure there must be a way to do it in Publisher.  Example of a previous one attached, though it does not have to be identical - just need to get the same amount of info imported to fit.  Thank you for your help.