Thanks for all the insights guys, very much appreciate it.
@walt.farrell I made segments firstly by creating a donut shape. I need 14 segments, so found the outside angle for that (roughly 25.71), reduced the outside angle as such, duplicated it 13 times, converted all to curves, and used 'Smooth' with the node tool - essentially what @Dan C does in his first message in this thread
Thank you @GarryP for that approach, nice to know an alternative route. That's almost what I'm after - if the text could be perpendicular to the way it is in your demonstration then we have a winner. Ideally, i'm trying to replicate what is done in the attached photo from Wine Folly.
Thank you for the support tho people, appreciate it a lot